Creating Strategic Leverage: Matching Company Strengths with Market Opportunities, Milind M. Lele

Creating Strategic Leverage: Matching Company Strengths with Market Opportunities, Milind M. LeleNot only examines how to analyze industry structure and how to determine your companys competitive position within it, but also details how to use such analysis in order to gain the competitive edge by anticipating or changing the rules of the game--even changing the game itself. Provides clear, concise solutions to some major problems such as how to describe and communicate a strategy and how to determine whats feasible and whats not, depending on your companys position. Packed with case studies from such industries as ATT, Federal Express, United Airlines and more. Обо всём этом и не только в книге Creating Strategic Leverage: Matching Company Strengths with Market Opportunities (Milind M. Lele)


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